October 29, 2009

BANISH SWIMWEAR PHOBIA

Everyone loves the arrival of summer, but not everyone loves buying new swimwear.
A report in the Daily Mail indicated that a survey by cosmetics giant, Garnier, had foiund that women were obsessed by their bodies.Researchers surveyed three thousand women (between 18-40) in the UK, Australia and the US, and found that 7% thought about their bodies 50 times a day and 20% thought about it 10 times a day. 
Tummies were their least favourite part of the body followed by their posteriors.46% of women who were surveyed said they wanted to be firmer and flatter around their middle, with twenty per cent wanting a better butt.Other parts of the body are also a source of unhappiness, with 10% not happy with their breasts, 14% not happy with their legs and 4% wanting to change the way their arms look.
With all that in mind, it’s hardly surprising that most women have an aversion to buying new swimwear. 
However, there is one manufacturer who understands the market and who is making swimwear that fits and flatters.Buying from Perth swimwear company, Viva Swimwear, isn’t a horrible experience as they have listened to their customers’ feedback and needs, and have designed styles and shapes to suit everyone.
A longer length tankini top (sizes 10 to 18) is one of the new styles for summer, and with the ruching up the sides of the top to conceal the tummy region, it’s a sure winner. A new halter style top with soft cups allows women to select their own support.This style also enables women who’ve had breast surgery to insert their own pads into the cups.
New season colours include combinations of pink and brown, purple and black and the perennially popular black and white.Purple and teal are the new season colours for the chlorine-resistant swimwear range, which is always a hit.   For younger wearers, the new tie-side swimwear pants and bras come in a variety of fashionable colours and prints.
And for women who hate the bright lights of shop changerooms, Viva Swimwear has included shots of its swimwear from the back and the front, so that online shoppers can ‘try on’ in comfort.That’s customer service for you.
Swimwear can also be matched with lovely wraps and cover-ups.  The best-dressed ladies on the beach this summer will be wearing fashionable cover-ups including kaftans, dresses, tops and pants.And as every woman with a fuller figure is well aware - these have been very difficult to track down.Viva Swimwear holds a large range of specially made wraps and cover-ups in all sizes, up to 26.
Other new developments in the pipeline include an innovative modesty range for Muslim women in chlorine-resistant fabric and a full control range for larger sizes.
With new season styles and shapes from Perth swimwear manufacturer, Viva Swimwear that fit and flatter, women no longer have to suffer from swimwear phobia. 

Filed under Other stuff by Hair Straighteners

Permalink Print